We LOVE Instagram and helping brands promote their good cause campaigns. Our pals TrueCar that makes the car-buying process simple, fair and fun launched a social campaign benefiting Best Friends Animal Society.
For every Instagram photo tagged using the hashtag #DogsInCars, TrueCar will donate $1 up to $50,000 to Best Friends Animal Society. Helping Best Friends Animal Society transport dogs from overpopulated city shelters to local adoption facilities, and ensuring they are adopted into forever homes.
“This campaign celebrates the fact that dogs share our passion for cars,” said Lucas Donat, chief marketing officer at TrueCar.
“We wanted to align the joy of car ownership with the joy of car buying, and no one gets more joy from a car ride than mankind’s best friend.”
#DogsInCars : Snap . TAG . Treat
We invite you to join TrueCar Instagram Campaign by:
1. posting a photo of your dog in the car
2. add to your post these hashtags: #DogsInCars, #donate
3. tag both @TrueCar and @BestFriendsAnimalSociety
The campaign will run until the end of April, or the goal of $50,000 has been reached.
On TrueDogsInCars.com you can view all the user-generated posts along with additional campaign details. We invite you to join this PAWsome campaign.